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A-About MGP
A “media giraffe” is a standout performer, a person or institution who sticks his or her neck out in journalism or media, visible above others in service to ideals of participatory democracy.
Media giraffes graze within “mainstream media” (MSM), and at the kitchen table, from urban neighborhoods to rural outback. They graze all over the globe, although the pilot-phase of the Media Giraffe project is focusing on the U.S. media landscape.
Not all giraffes have the same spots. But all media giraffes tower above other species in distinctive insight or service to one or more key attributes. They:
Show passion and idealism about truth-telling and fostering democracy.
Take financial, professional, or personal risk in a media role to advance participatory democracy and community.
Commit to the ideals of inclusive and accountable government.
Pioneer in thought and action in new media, technology, or system-changing approaches to journalism and media that enable new or broader forms of citizen participation.
Project a method for sustaining their innovation, financially or otherwise, in profit or non-profit settings.
Contribute to significant, democratic change in the form or substance of public discourse.
Among places media giraffes graze are among larger and smaller local news and local blog websites, Internet infrastructure, archiving or collaboration and new technology, in the daily newspaper world, in broadcast and multimedia, academia, and among e-democracy, political blogging and policy-advocacy groups.
Have you observed a giraffe lately? Let us know! You can report your sighting, by email or by phone. Include some details and conact information or URL for you or the "giraffe." Email your "sighting" information to: mediagiraffe (at) journ.umass.edu. Or phone 413-577-4370.
© Copyright 2006/2007. All rights
reserved by original source.
This page may contain copyrighted material, the use of which may not have
specifically authorized by the copyright owner. The material is made
available in the The Media Giraffe
Project's efforts to advance understanding of political, economic,
democracy, First Amendment, technology, journalism, community and justice
issues, etc. We believe this constitutes a 'fair use' as provided
by Section 107 of U.S. Copyright Law. In accordance with Title 17 U.S.C.
Chapter 1, Section 107, the material above is distributed without
profit to those
who have expressed a prior interest in receiving the included information
for research and educational purposes. The Media Giraffe Project has no
affiliation with the originator of this article, nor is the project
endorsed or sponsored by the article's originator. If you wish to use
copyrighted material from this site for purposes beyond fair use, you must
obtain permission from the copyright owner.
"The Media Giraffe Project was launched with the collaboration of The Giraffe Heroes
Project, a separate
organization that since 1982 has been moving people to stick their necks out for the common good."
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